The wait is finally over! Google has officially launched the Pixel 10 series, setting new benchmarks in smartphone innovation. The lineup features four major devices—Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and the Pixel 10 Pro Fold. Each model comes with unique strengths, offering something for everyone, whether you want an affordable flagship, a powerhouse with max storage, a super-sized screen, or a futuristic foldable.
This blog takes you through everything revealed at the Made by Google event 2025—from launch details to design, performance, and pricing.
The Launch Event
Google unveiled the Pixel 10 lineup during its Made by Google event on August 20, 2025. The global livestream was watched by millions of fans, while India had a dedicated rollout event the following day.
The event showcased not just the new phones but also AI-powered software, fresh Android 16 features, and ecosystem upgrades like Pixel Watch 4 and Pixel Buds 2a. Google emphasized its focus on blending hardware, AI, and sustainability, with the Pixel 10 devices designed for durability and long-term software support.
Pixel 10 Series at a Glance
Before diving into each device, here’s a quick snapshot of the series:
- Pixel 10 → Affordable flagship, now with telephoto zoom.
- Pixel 10 Pro → Premium model with up to 1 TB storage and advanced cameras.
- Pixel 10 Pro XL → Large-screen variant for those who want immersive visuals.
- Pixel 10 Pro Fold → Google’s latest foldable with IP68 protection.
Pixel 10 – The Flagship Entry
The base model, Pixel 10, has seen a major leap forward. For the first time, Google has included a dedicated telephoto lens with 5x optical zoom. This means even the standard version now boasts a versatile triple-camera setup, something previously exclusive to the Pro models.
Other highlights include:
- 6.3-inch OLED display with up to 3,000 nits peak brightness
- Tensor G5 processor, built on TSMC’s process, ensuring smoother multitasking and better power efficiency
- Qi2 wireless charging with PixelSnap, enabling magnetically aligned charging
- Battery life optimized with AI-driven adaptive power settings
- Android 16 out of the box with AI features like Camera Coach, Speak-to-Tweak, and advanced editing tools
The Pixel 10 is positioned as the “balanced flagship” for users who want top-tier performance without going overboard on price.
Pixel 10 Pro – The All-Rounder
The Pixel 10 Pro brings more premium features to the table. It comes with larger storage options—up to 1 TB—which is a first for Google smartphones. Users can choose between multiple color finishes, including Obsidian (which supports all storage tiers) and Jade (limited to certain variants).
Key features:
- 6.7-inch QHD+ OLED display with adaptive 120 Hz refresh rate
- Improved cooling for long gaming or editing sessions
- Battery around 4,870 mAh with ultra-fast charging
- AI-powered Magic Editor 2.0, offering pro-level image manipulation on-device
- Enhanced Google Assistant integration, now deeply embedded into system settings
The Pixel 10 Pro is designed for creators, professionals, and anyone who needs extra storage, performance, and battery life.
Pixel 10 Pro XL – Bigger and Better
The XL variant is all about size and immersion. With its larger display and slightly beefier battery, it targets users who consume a lot of content, multitask heavily, or just prefer a bigger canvas.
Highlights include:
- 6.9-inch OLED display, one of the brightest in the market
- Large 5,200 mAh battery for extended use
- Same Tensor G5 chip and camera system as the Pro, but optimized for the bigger form factor
- Premium build with Gorilla Glass Victus 2 and aluminum frame
The Pixel 10 Pro XL sits at the top end of the flat-slab phones, offering a combination of productivity and entertainment in a larger package.
Pixel 10 Pro Fold – The Future of Pixel
The star of the event was undoubtedly the Pixel 10 Pro Fold. This foldable is Google’s most ambitious device yet, combining innovation with practicality.
Standout features:
- Book-style folding design with improved hinge durability
- 6.4-inch outer display and 8-inch inner OLED screen, both at 120 Hz
- IP68 water and dust resistance – making it the world’s first foldable with this level of protection
- 5,000 mAh battery, optimized for foldable use cases
- Same Tensor G5 processor and triple-camera setup as the Pro/XL
- Fold-optimized apps and multitasking features, enabling true desktop-like productivity on the go
The Pixel 10 Pro Fold is aimed at enthusiasts, professionals, and early adopters who want a futuristic device without compromising on durability or camera performance.
Software Experience – Android 16 with AI First
All Pixel 10 devices launch with Android 16. Google has doubled down on AI, introducing features that make daily tasks smarter:
- Camera Coach: Guides you with real-time tips while shooting photos.
- Speak-to-Tweak: Lets you adjust settings and edits via voice commands.
- Magic Editor 2.0: Now works offline, giving you advanced control over photo manipulation.
- AI-powered Call Assist: More natural voice handling for spam detection and call screening.
- Smart Battery Mode: Uses machine learning to stretch power when needed most.
This AI-first approach is what sets Pixel phones apart, and with Tensor G5’s optimizations, the experience feels faster and more seamless than ever before.
Pricing and Availability
Google has set competitive pricing across the Pixel 10 lineup. Here’s a quick breakdown of the starting prices:
- Pixel 10 → Around $799 globally
- Pixel 10 Pro → From $999
- Pixel 10 Pro XL → From $1,199
- Pixel 10 Pro Fold → Around $1,600–$1,799
In India, the pricing varies by storage and model but starts at approximately ₹66,000 for the base Pixel 10, moving up to ₹1.7 lakh for the Fold.
The phones will be available through Google’s online store, Flipkart, and select offline partners, with deliveries beginning late August 2025.
Quick Comparison Table
|
Model |
Display Size |
Processor |
Battery |
Storage Options |
Key Highlight |
Starting Price (approx.) |
|
Pixel 10 |
6.3 OLED |
Tensor G5 |
~4,600 mAh |
128 GB / 256 GB |
First Pixel base with 5x telephoto |
$799 / 66K+ |
|
Pixel 10 Pro |
6.7 OLED |
Tensor G5 |
~4,870 mAh |
Up to 1 TB |
Premium build, Pro AI features |
$999 / 1.1L+ |
|
Pixel 10 Pro XL |
6.9″ OLED |
Tensor G5 |
~5,200 mAh |
256 GB+ |
Big display, immersive content viewing |
$1,199 / 1.25L+ |
|
Pixel 10 Pro Fold |
8OLED (inner), 6.4 outer |
Tensor G5 |
~5,000 mAh |
256 GB+ |
First IP68 foldable with triple camera |
$1,600+ /1.57L+ |
Which Pixel 10 Should You Buy?
- Pixel 10 → Best choice for those who want a flagship at a reasonable price.
- Pixel 10 Pro → Ideal for creators and professionals needing storage and camera flexibility.
- Pixel 10 Pro XL → Perfect for big-screen lovers and heavy multitaskers.
- Pixel 10 Pro Fold → For early adopters who want cutting-edge innovation in a durable foldable design.
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The Pixel 10 series shows Google’s commitment to pushing boundaries in design, AI, and performance. By introducing a foldable with IP68 resistance, giving the base model a telephoto lens, and offering 1 TB storage options, Google has covered every segment of the premium smartphone market.
Whether you want an affordable flagship, a Pro-level workhorse, an XL powerhouse, or a futuristic foldable, the Pixel 10 series has you covered.